AWeber vs. Constant Contact: AWeber Offers Memorable Service

Last year when I started to write my ezine and needed an email marketing service to distribute, track and store it I shopped providers for the best combination of:

• Ease of use:  while today I am much further along, back in early 2008 I needed more basic functionality and needed a service that had right email marketing system and tools.
• Affordability:  small businesses need to watch costs, not to mention that thing called recession – so yes, cost was an important consideration.
• Support:  not one to comb through endless forums for answers (sound familiar?) I need a service that offered real people, located in the U.S. that could help me out.

As those were the big three needs of mine I selected Constant Contact.

And now I know I made a mistake.

Don’t get me wrong, if you are looking for a simple solution for email distribution they have it. Also I have found their service to be excellent – real people who are enthusiastic and want to help. In fact I have recommended them to many associates.

So what changed?

For one thing my needs changed. Back in April I needed a stand alone autoresponder for a link that would distribute meeting notes.  After speaking to Constant Contact (again, very helpful) they explained that their autoresponder was not equipped for this functionality. In fact they have only been in the autoresponder business for a number of months.

This turn of events lead me to open my AWeber account.  In doing so I was pleasantly surprised by the user interface that had been updated since my last visit. It was clean, easy and extremely intuitive.

Next I needed to add a hover box to a site to promote a complementary gift for Wholesalers. Constant Contact did not have this functionality. AWeber not only had it, they had an array of customization choices that worked great. Need the hover to only appear once, ever, per visitor – done. How about making the hover appear once every 4 days? Can do.

The email design templates, tracking reports, the depth of information, and the overall user experience in the AWeber platform is simply superior.  I had decided that they will be my go to email marketing service for any and all new projects.

And just to lock in that thought, yesterday I received the postcard above.  Lindsay was the customer service professional that helped me answer some pretty basic questions.

Then she took the time to write a postcard.

All day, every day, I tune in to the Memorable and tune-out of the sea of sameness. That Aweber goes the additional mile to have their folks do something so simple, yet such high impact, is at the core of what I communicate to clients everyday.

Well done AWeber.

tagged as aweber, constant contact, email marketing services, excellent customer service